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Luxury Brands in China – Challenging Times Ahead

As MD of Regroup China (part of Regroup Media), we help our Clients develop strategies for establishing and promoting a presence in China on digital channels. Over the last 18 months or so there has been a significant change in

Posted in Digital Marketing -China, Luxury Brands in China, Uncategorized

China’s changing search engine landscape

Compared to the West, the search engine landscape in China is ever-changing. The emergence of Qihoo as a major player has been astonishing; with recent figures announced by the CNZZ showing that Qihoo now has 20% of the Chinese search

Posted in Digital Marketing -China, SEO China, SEO News

The Digital Marketing Opportunity in India for Western Brands

We talk rightly about the huge opportunities that exist for Western brands now to reach new audiences online in ’emerging’ BRIC markets. China with the sheer volume of netizens shines out as the single most attractive market; with over half

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Posted in Digital Marketing -China, Digital Marketing India

Alibaba Continues to Grow with Stake in Weibo in China

Alibaba, the biggest e-commerce group in China has acquired an 18% stake in Weibo, one of China’s leading social media channels, akin to Twitter, this month. Reports suggest that Alibaba also has the rights to extend this stake in the

Posted in blog, Digital Marketing -China